ICW 2026 Panel Series | The Guiding Matrix

International Coaching Week 2026

CommunityPanel Series

A series of focused, live conversations exploring what coaching really looks like in practice, in business, in complexity, and in a changing landscape.

11 – 14 May 2026  |  Live Inside Your Coaching Community

Access the ICW 2026 Panel Series

Organised by The Guiding Matrix  |  In collaboration with Your Coaching Community & The Coaching Tools Company

About the Series
Coaching conversation

Most conversations about coaching stay at the level of models, tools, and theory.

These don’t.

This series explores what coaching really looks like in practice — with real clients, in real contexts.

Not simplified. Not polished. Just thoughtful, grounded, and relevant.

Designed for coaches, leaders, and practitioners who want to move beyond theory and engage with coaching as it is actually experienced.

The Panels

Each panel is a live, unscripted conversation. No slides. No rehearsed answers.

Day One Monday 11 May

Panel 01

5:00 – 6:00 AM EDT  |  10:00 – 11:00 AM GMT  |  Live stream

Career Coaching: Navigating Change, Identity, and Decision-Making

Career coaching sits at the intersection of identity, opportunity, and organisational reality. This session explores how career coaching is evolving and how coaches support complex career decisions.

  • What are clients really struggling with in their careers right now?
  • How do you balance what someone wants with what is realistically available?
  • What distinguishes a conversation that changes someone’s career direction?
With
Gamze Senfer
Anju Saini
Nisa Abulhasanova
Dr Steve Jeffs
Gamze Senfer  ·  Anju Saini  ·  Nisa Abulhasanova  ·  Dr Steve Jeffs

Panel 02

9:00 – 10:00 AM EDT  |  2:00 – 3:00 PM GMT  |  Live stream

Group Coaching: Structure, Experience, and Transformation

Group coaching requires balancing structure and emergence, individual and group needs. This session explores what makes group coaching impactful and what often goes wrong.

  • What do coaches get wrong when moving into group coaching?
  • How do you balance structure and flexibility?
  • What differentiates engaging group coaching from transformative group coaching?
With
Jennifer Britton
Lynda Monk
Dr Steve Jeffs
Jennifer Britton  ·  Lynda Monk  ·  Dr Steve Jeffs
Day Two Tuesday 12 May

Panel 03

5:00 – 6:00 AM EDT  |  10:00 – 11:00 AM GMT  |  Live stream

Myths & Paradoxes in Coaching

Coaching is often presented as clean and structured, yet in practice it is full of tensions and contradictions. This session explores the paradoxes at the heart of coaching and how experienced coaches work with, rather than resolve, these tensions.

  • What’s a common belief about coaching that you think is misleading or incomplete?
  • What’s a paradox in coaching that you’ve had to learn to work with over time?
  • How do great coaches navigate situations where there is no clear ‘right’ approach?
With
Tinus van der Merwe
Dr Steve Jeffs
Tinus van der Merwe  ·  Dr Steve Jeffs

Panel 04

10:00 – 11:00 AM EDT  |  3:00 – 4:00 PM GMT  |  Live stream

Building a Coaching Business: What Actually Works

There is no shortage of advice on building a coaching business, yet much of it is inconsistent or outdated. This session explores what actually works, what is misunderstood, and how to build something sustainable.

  • What are coaches focusing on that doesn’t move their business forward?
  • What trade-off in building a coaching business is underestimated?
  • If you were starting again today, what would you prioritise — and ignore?
With
Frankie Picasso
Ann Farrell
Erwin de Grave
Frankie Picasso  ·  Ann Farrell  ·  Erwin de Grave
Day Three Wednesday 13 May

Panel 05

1:00 – 2:00 PM EDT  |  6:00 – 7:00 PM GMT  |  Live stream

Coaching Marketing: What Works Now, What Doesn’t, and What’s Changing

Marketing advice for coaches is often outdated or ineffective. This session explores what has changed, what no longer works, and how to build trust and visibility today.

  • What used to work in coaching marketing that no longer works?
  • What are coaches doing that looks right but doesn’t deliver results?
  • What would you do to build trust and visibility today?
With
Melanie Benson
Erwin de Grave
Melanie Benson  ·  Erwin de Grave
Day Four Thursday 14 May

Panel 06

6:00 – 7:00 AM EDT  |  11:00 AM – 12:00 PM GMT  |  Live stream

Leadership in Practice: What It Really Requires

Leadership is often discussed in theory, but lived experience is complex. This session explores what leadership actually demands and where coaching helps or falls short.

  • What do people misunderstand about leadership?
  • Where does coaching help leaders — and where does it fall short?
  • What is something you learned the hard way about leading people?
With
Vincent Reyes
Paul Dupuis
Dr Steve Jeffs
Vincent Reyes  ·  Paul Dupuis  ·  Dr Steve Jeffs

Panel 07

10:00 – 11:00 AM EDT  |  3:00 – 4:00 PM GMT  |  Live stream

AI in Coaching: What Changes, What Doesn’t, and What Matters

AI is rapidly entering coaching, offering new tools while raising questions about presence, judgement, and human connection. This conversation explores what AI is genuinely changing, where it adds value, and where it risks undermining coaching.

  • Where are you seeing AI genuinely add value — and where is it overestimated?
  • What is something in coaching that should remain fundamentally human?
  • How should coaches think about their role as AI advances?
With
Garry Schleifer
Dr. D Ivan Young
Yetty Williams
Erwin de Grave
Garry Schleifer  ·  Dr. D Ivan Young  ·  Yetty Williams  ·  Erwin de Grave
Panelists

Coaches, practitioners, and professionals actively working in the field.

No single viewpoint. No single path. Just a richer, more honest conversation.

Garry Schleifer

Garry Schleifer

Publisher, CHOICE Magazine & Business Coach

Frankie Picasso

Frankie Picasso

Master Coach, Author & Talk Show Host

Lynda Monk

Lynda Monk

Journaling & Burnout Prevention Coach, Author

Tinus van der Merwe

Tinus van der Merwe

Culture Change Facilitator & Leadership Cultivator

Yetty Williams

Yetty Williams

AI & Digital Well-being Strategist, Yale MBA, Global Speaker

Ann Farrell

Ann Farrell

ICF Coach, Founder InPowered Coaching Institute

Vincent Reyes

Vincent Reyes

Leadership & Executive Team Coach, TEDx Speaker

Jennifer Britton

Jennifer Britton

Group & Team Coaching Pioneer, Author

Melanie Benson

Melanie Benson

Messaging & Visibility Strategist, Authority Coach

Paul Dupuis

Paul Dupuis

Future Ready Leadership Coach, Member of 100 Coaches

Gamze Senfer

Gamze Senfer

English Communication & NeuroLanguage Coach

Anju Saini

Anju Saini

Partner, HR Advisory Services & Career Coach

Nisa Abulhasanova

Nisa Abulhasanova

Certified Career Coach & HR Business Partner, Executive Search Expert

Dr. D Ivan Young

Dr. D Ivan Young

Founder & CEO, URIEL Ethical Intelligence, ICF-MCC

Additional panelists will be announced soon.

Designed for Real Conversation

Intentionally different.

These panels are not webinars, presentations, or polished performances. They are conversations.

  • Small, focused discussions
  • No presentations or slides
  • No rehearsed answers
  • No surface-level insights

The value comes from how the conversation unfolds, the perspectives shared, and what emerges in the moment.

Conversations That Stay With You

You will leave with

  • A clearer view of how others are navigating their work
  • Insight into what is changing — and what isn’t
  • Ideas you can apply in your own practice
  • A broader perspective on the coaching landscape

Not as instruction. Through shared experience.

Be part of the conversation.

Monday 11 May – Thursday 14 May  |  Live Inside Your Coaching Community

Full session details, including timings and access links, are shared inside the community.

Access the ICW Panel Series